Conversion & Marketing Blog | 15 Legendary Marketing Fails

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15 Legendary Marketing Fails Posted: 28 Feb 2013 09:04 PM PST These marketing fails deserve a double face palm Back by popular demand we have rounded up the best of the worst marketing fails. If you haven’t already, check out this past ‘epic marketing fail’ post for some entertainment. We also post a weekly marketing fail to our Facebook page every Monday to start your week off with a smile. 15 Epic Marketing Fails Today's categories: Genius or Fail? When marketing fails are so horrible, you wonder if marketers did it on purpose. And if they did, does the phrase “Any publicity is good publicity” really ring true? Grammar & Spelling Fails. I am no Grammar Nazi, but when something is representing your brand or marketing your product, please, please remember to double check your work. Ad Placement Fails: When one ad meets another and causes chaos. When Marketers pay good money and then editors screw it up. Miscellaneous Marketing Fails: These can't be categorized – except maybe with the word WRONG. Genius or Fail? She takes a what, where? These marketers clearly did this on purpose. Pro: They got people talking about their ad. Con: They compared their product to “sheet.” So is it a fail? Or did they succeed in making this ad go viral? Like, share or comment on Facebook Come a little closer What do you think, marketing genius or marketing faux pas? Are these marketers going a little too far? Like, comment or share on Facebook #susanalbumparty So Susan Boyle’s Album Release Twitter HashTag was one big mistake…but hey, publicity is publicity, right? Like, comment or share on Facebook Grammar & Spelling fails Apostrophe please What is the spelling on the actual cake going to be? Like, share or comment on Facebook Free Joining Fee Loves me a free fee? Wait, what? I have to pay? Like, share or comment on Facebook Ad Placement Fails Shameless Tricks Shameless Tricks? Well, Mr. Editor-in-Chief, you should be ashamed. Please make sure you look at BOTH sides of the fold before you approve the magazine for print. Like, share or comment on Facebook QR Code Fail Of course I will climb down onto the track and step over the railing to launch my QR Code scanner. Let me get right on that… Death wish anyone? Like, share or comment on Facebook Laughing so hard right now Laughing at you. Not with you. Dear Editor-in-Chief, Please remember where you place an ad is just as important as the ad itself. Sincerely, Marketers everywhere Like, share or comment on Facebook Father’s Day Fail This really makes you want to “treat him.” Like, share or comment on Facebook Miscellaneous Marketing Fails Strong Call-to-Action This call to action was so strong, someone took it to heart. Like, share or comment on Facebook I Spy With My Little Eye… Aan advertising executive clearing their desk We’re putting the ball in your court. What exactly is wrong with this ad? Like, share or comment on Facebook Today is the Day… We fire the marketing team. Please, remember your audience. Like, comment or share on Facebook Celebrity Endorsement Fail Common Oprah. I had higher expectations coming from you. Like, share or comment on Facebook Sexual Innuendo Fail Hmmm. Not sure if this is an ad for a touchless faucet or… Like, comment or share on Facebook Racist Fail Word on the street is that this may be fake. But still. Like, comment or share on Facebook – Stefanie Grieser

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